ZALORA presents KL Fashion Week 2013 RTW collections

It’s been awhile since I last attended a fashion show. Too long. So I was excited when I received the invite from ZALORA Malaysia for the Ready-To-Wear (RTW) showcase of local designers at 2013 Kuala Lumpur Fashion Week.

ZALORA - KLFW 2013 invite

Happily, on Sunday 23 June 2013, I went there with my girlfriend, Joanne, to attend the last day of the showcase of KL Fashion Week 2013, featuring RTW collections from Carven Ong, Nurita Harith, Zakwan Anuar and Zeal by Max Mak.

ZALORA - KLFW - Winnie & Joanne
Me and Joanne at ZALORA – KLFW showcase

The 2013 KLFW show this year showcases a lot of Malaysian local designers and their Ready-To-Wear lines. The shows were held from 19 – 23 June 2013 at Centre Court in Pavilion Shopping Mall in KL. Check out the full calendar here

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Emcee, Elaine Daly
Zalora KLFW 2013 002
Nurita Harith collection has a lot of neon colours & white
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Draping and fashionable cuts in whites
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Max Mak’s ZEAL collection plays with leather and statement jewelry
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Whites and laces
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Lots of Black & White traditional wear
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One of my favourite WOW piece of all gold dress in ZEAL by Max Mak

Generally, a lot of the collections were “interesting”. For a RTW collection, some designs are beautiful that I would buy and wear. Some tends to border OTT and I wonder who the target audience were.

Zalora KLFW 2013 009
An odd piece of a conservative white dress with a white long cape

This piece (pictured above) was odd for me. A long all white dress with a long all white cape. Come on. Is the designer going for a ghostly look? Imagine wearing this at night and you’re alone and you need to hail a cab!

OK. I can be very critical, I know.

Nevertheless, I was happy to be invited to this fashion showcase. I’m happy to see how our local designers are doing so well innovating the local fashion scene and making great RTW pieces like these. I can imagine the hard work that went into producing a collection and the KLFW crew for putting on a 5-day showcase of this size! Well done, all.

I also got to meet some of the ZALORA Malaysia team, some industry friends and congratulate the designers.

ZALORA - KLFW - Carven Ong
My friend, Joanne with designer, Carven Ong

I heard the last show in the closing of the 2013 KL Fashion Week showcase was amazing! Too bad I wasn’t invited to that show.

Any one of you caught any show in the week long KL Fashion Week 2013 this year? Let me know.

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